Version 1.0 of August 17, 2026
1.1. World Connection Day (WCD) is a non-commercial flash mob against loneliness: on November 21, 2026 people around the world wear coloured ribbons to show they are open to meeting someone new.
1.2. The website worldconnectionday.fledge.love and all of its language versions (the “Website”) are the project’s information platform: the test, the map, voting for meeting places, participation and application forms.
1.3. The Website is administered by Fleamily Inc., a Delaware corporation (USA), registration number 10632227, address: 228 Park Ave S, PMB 85451, New York, NY 10003, United States (“we”, the “Operator”). Contacts are in section 13.
1.4. These Terms are an agreement between you and the Operator on the conditions for using the Website. By using the Website you confirm that you have read these Terms and agree to them; if you do not agree, do not use the Website. The processing of personal data is governed by the separate Privacy policy, which forms an integral part of these Terms.
1.5. These Terms apply to the Website only. The Fledge mobile app and the main Fledge website are governed by separate Terms of Use; taking part in WCD does not require installing the app and does not create an account in any of the Operator’s services.
2.1. Taking part in WCD and using the Website are free of charge and voluntary. No registration is required; no accounts are created on the Website.
2.2. Data may be submitted through the Website’s forms by people aged 16 or over (or over the higher age set by the law of the user’s country for giving consent to data processing independently). The Website can be used at any age without submitting any data.
2.3. The test is a playful format about your style of meeting people. It is not psychological testing, a diagnosis, an assessment of your personality or a professional recommendation, and its results are not intended to be used for making any significant decisions.
2.4. WCD is a distributed public initiative. The Operator runs an information platform but does not organise or hold offline meetings: they are organised by the participants, ambassadors and participating venues themselves. The Operator does not guarantee that meetings will take place or that ribbons will be handed out in any particular city, nor that any particular number of people will take part.
3.1. Through the Website you can suggest a meeting place or submit an application as a participating venue (brand) or an ambassador. By submitting an application or a suggestion (“Materials”) you represent that:
3.2. By submitting Materials you grant the Operator a free, non-exclusive, worldwide licence for the duration of the campaign to use the Materials for the purposes of running WCD: publishing them on the map and the pages of the Website, including them in campaign announcements and materials, technical processing and translation into the Website’s languages. The applicant’s personal contacts are not published on the Website.
3.3. Submitting an application does not mean it is automatically accepted. We may accept an application, reject it or ask for clarification without giving reasons. We may moderate, edit (as regards obvious errors and formatting), hide or delete Materials that breach these Terms or the law, without prior notice.
3.4. Including a venue or an ambassador on the map does not mean that the Operator has vetted, endorses or recommends that venue or person, and does not create a partnership, agency, franchise or employment relationship between the Operator and them.
4.1. Voting for a meeting place is an open mechanism for choosing a spot in each city. A vote is anonymous and is not linked to the voter’s identity.
4.2. Vote manipulation, automated form submissions, the use of bots and scripts, circumventing technical limits and any other attempts to distort the results of the vote or disrupt the Website are prohibited.
4.3. We apply reasonable technical limits (rate limits and similar measures) and may annul votes and entries obtained in breach of clause 4.2, as well as restrict access to the forms from the addresses and devices used for the breach.
4.4. The results of the vote are advisory for participants and do not oblige the Operator to organise a meeting at the winning place.
5.1. The organiser of the “We met” contest (the “Contest”) is the Operator. The Contest is run as a public creative competition; entry is free of charge, no purchase is required and no purchase affects the selection of winners. This section contains the terms of the Contest; the number of prizes and any clarifications to the schedule are published on the Contest page before entries open and form part of these terms.
5.2. Pairs of two individuals may enter, each of whom is at least 18 years old. Employees and contractors of the Operator, members of the jury and their family members cannot be declared winners.
5.3. An entry is a joint photograph of two participants wearing ribbons (or other items in their colour), published by one of them on Instagram as a post or a story, tagging the account @valklimoff and using the hashtag #worldconnectionday, between 00:00 on November 21, 2026 and 23:59 on November 30, 2026 local time at the place of publication. The account carrying the entry must remain open (public) at least until the results are announced – otherwise the jury will not be able to see it. By publishing an entry, the participant confirms that both people shown agree to the publication of the photograph and to taking part in the Contest. Completing the additional tasks described on the Contest page (the “each other” game, the pair card) is not a mandatory condition of an entry, but the jury takes it into account when judging.
5.4. The winners are chosen by a jury consisting of the project’s founder-in-spirit (Valeriy Klimov) and a guest chef, based on the sincerity, originality and completeness of the story of how the pair met; no element of chance is involved. The results are decided and the winners are notified via Instagram (as a reply to the entry post or by direct message) no later than December 15, 2026. The jury’s decisions are final to the extent permitted by applicable law.
5.5. The prize is a lunch cooked by a guest food creator (chef), with a video of the winners’ meeting filmed; the number of prizes is stated on the Contest page. The arrangements, place and date of the prize are agreed with the winners; costs not expressly included in the prize (including travel) are not reimbursed by the Operator. The prize cannot be replaced with a cash equivalent, exchanged or transferred to third parties. If the winners do not respond within 14 days of being notified, or decline the prize or the conditions in clause 5.6, the Operator may award the prize to another entry chosen by the jury.
5.6. A condition of receiving the prize is the consent of both winners to being photographed and filmed while the prize is delivered, and to the Operator using the resulting materials featuring their images free of charge: publishing them on the Website, on social media and in the project’s materials. Consent is given before filming. It can be withdrawn by writing to legal@fledge.love; after a withdrawal the Operator will stop any further use of the materials, which does not affect publications already made by third parties.
5.7. Winners are themselves responsible for any tax obligations that may arise for them in connection with receiving the prize under the law of their country of residence. Where applicable law imposes withholding or reporting obligations on the Operator, the Operator fulfils them.
5.8. Inflating reactions, fake or borrowed photographs, the use of bots, and any breach of these Terms, of Instagram’s terms or of the law result in the entry being rejected and the result annulled, including after the winners have been announced.
5.9. The Contest is in no way sponsored, endorsed or administered by, or associated with, Instagram or Meta Platforms, Inc. By submitting an entry you provide information to the Operator and not to Instagram/Meta, and you release Instagram/Meta from any liability in connection with the Contest. Use of Instagram is governed by its own terms.
5.10. Personal data in connection with the Contest and the day’s wall is processed in accordance with the Privacy policy, including its clause 3.4.
6.1. The name, design, illustrations, texts, the mechanics of the test and other materials of the Website belong to the Operator or are used by it on lawful grounds and are protected by intellectual property law.
6.2. We allow the free use of the Website’s materials in personal non-commercial publications about World Connection Day (stories, posts, articles, reports) provided the project is credited. This permission does not extend to uses that create the impression of sponsorship, partnership or endorsement by the project, nor to registering similar signs.
6.3. Commercial use of the Website’s materials and of WCD branding (including producing and selling ribbons and other merchandise under the project’s brand) is allowed only by prior agreement with the Operator: legal@fledge.love or @valklimoff.
6.4. If you believe that any material on the Website infringes your rights, write to legal@fledge.love describing the material, where it is published and the basis of your rights – we will review your request and, if the infringement is confirmed, remove or amend the material.
7.1. All offline interactions – meetings, introductions, visits to participating venues – take place outside the Website, on your own initiative and at your own responsibility. The Operator does not control and cannot control the behaviour of participants, ambassadors and participating venues and is not responsible for their acts or omissions.
7.2. A ribbon or any other colour sign means that the person wearing it is open to meeting someone; it obliges neither them nor you to anything. Respect a “no” and personal boundaries.
7.3. Take reasonable precautions: meet in public places, tell people close to you about your plans, never hand money, documents, card details or codes to people you barely know, and leave any situation in which you feel unsafe. If your safety is at risk, contact the emergency services in your country.
The Website contains links to third-party resources (social networks, websites of venues and ambassadors, mapping services). These resources are not controlled by the Operator; their use is governed by their own terms and policies. The Operator is not responsible for their content, availability or data practices.
9.1. The Website and its materials are provided “as is” and “as available”. To the maximum extent permitted by applicable law, the Operator does not warrant that the Website will work without interruption or error, that it will meet your expectations, or that information submitted by users is accurate (including information about venues and voting results).
9.2. We may change, suspend or discontinue the Website and any of its features at any time, including for technical, legal or organisational reasons.
10.1. To the maximum extent permitted by applicable law, the Operator is not liable for indirect losses, loss of profit, moral damage, or any damage arising in connection with: the acts or omissions of participants, ambassadors and participating venues, including at offline meetings; the use of third-party resources; technical failures, unavailability of the Website or loss of data stored locally in the browser; the use of the test results.
10.2. If, notwithstanding the above, the Operator is found liable, its aggregate liability is limited to USD 100 (one hundred US dollars), as the Website is provided free of charge.
10.3. Nothing in these Terms excludes or limits liability that cannot be excluded or limited under applicable law (including liability for wilful misconduct, gross negligence, or death or personal injury), and nothing deprives you of the mandatory consumer rights granted by the law of your country of residence.
11.1. These Terms are governed by the law of the State of New York, USA, without regard to its conflict-of-law rules – provided that this does not deprive you of the protection afforded by the mandatory rules of the law of your country of habitual residence.
11.2. The parties will seek to settle any dispute through negotiation: send your claim to legal@fledge.love and we will reply within 30 days. Disputes not settled through negotiation are resolved by the competent court at the Operator’s location, except where the mandatory rules of the law of your country of residence establish a different jurisdiction for consumers – in which case that jurisdiction applies.
12.1. We may update these Terms; the current version, with its date, is always published on this page. Material changes take effect once the new version is published; continuing to use the Website after that means you agree to the changes.
12.2. If any provision of these Terms is invalid, the remaining provisions remain in force.
12.3. The English version of these Terms is the original; the versions in the Website’s other languages, including this one, are translations provided for convenience. In the event of a discrepancy between versions, the English version prevails, unless the mandatory rules of the user’s country require otherwise.
Fleamily Inc., 228 Park Ave S, PMB 85451, New York, NY 10003, USA
E-mail: legal@fledge.love (subject: “WCD”)
Instagram: @valklimoff